Emilia GrillascaBrand Strategy · Marketing · Creative Direction

Emilia Grillasca, brand strategy, marketing, and creative direction, Miami

Brand Strategy & Marketing

001.

The Gentle Barre Project

Type Brand launch and marketing · Part I

Role Founder & Artistic Director

Organic impressions, first six months
73,500+
Reach from non-followers
55%
Press, year one
AQUA Miami · Miami New Times

An adaptive dance program I founded, built, and took to market: positioning, identity, website, social, partnerships, and press.

View the project →
002.

Part II: The Website

Part of The Gentle Barre Project

Role Strategy, design direction, SEO, and email

A fast, quiet website built to be found and to convert, with a branded email program behind it.

thegentlebarreproject.com · Search, conversion, email, and accessibility

View the build →

Film & Creative Direction

003.

GEEKS

Type Original short film

Role Co-creator, co-writer, and co-director

Co-created, co-written, and co-directed with Eric Corbin. Commissioned by the City of Miami Beach and produced by FANGORIA Studios and WEG Films.

Panel at The Bass · Premiered at SoundScape Park · 49,000+ views across partner posts

View the project →
004.

Interior States

Type Original film series

Role Creator and director

An original film series after Freud: Saccharine, Penitent, and Atavic. Three rooms, three states of mind.

Concept, direction, art direction, wardrobe, and sound

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Services & Collaborations

Brand Strategy

  • Brand positioning
  • Brand development
  • Audience research
  • Brand identity and messaging
  • Go-to-market strategy

Marketing

  • Digital marketing
  • Content strategy
  • Social media strategy
  • Campaign development
  • Partnerships and outreach
  • Email marketing
  • Marketing analytics

Creative Direction

  • Creative concepts
  • Visual storytelling
  • Art direction
  • Creative production
  • Campaign direction
  • Brand experiences

Film & Directing Also

  • Original film projects
  • Creative development
  • Film directing
  • Visual storytelling
  • Selected production collaborations

Let’s Work Together.

Select engagements in brand strategy, marketing, and creative direction. Film collaborations by inquiry.

emilia.grillasca@gmail.com